Not all agents are willing to put in the work ethic or spend the money to properly market your home. The agent that you choose to list your home should be well connected to the real estate industry and should be on top of the current market conditions. They must be willing to provide all the information needed for current listings, past sales, and they should provide a structured and detailed marketing plan. They should also, if asked, be able to provide several good references. You definitely want to choose an agent that is honest, hard working, and one that understands your needs and will be diligent in working for your best interests.